Big letters that stand out from the other posts. My neighbor would always come back to just hang out and he would bring his PC. I would see him browsing a forum that I showed him, and he would ALWAYS just click Create New Thread right away without looking himself first. I would always scream at him because you're supposed to LOOK YOURSELF first. That just seems like the younger generation's mentality to me, I dont know. Anyways, lets say some random person who just decides to come to the forum because he thinks its just rad. Lets say he's one of the previously mentioned people. If he's not going to read the sticky, this might get his attention. Not always, probably, but lets face it, some new people aren't reading the stickies anyway.