With regard to your starting point --
The 9800 GTX isn't as good as either the HD4850 or HD4870 from a bang-per-buck point of view. I would pick one of those new cards instead (which one depends on how much you want to spend).
The CPU is the sweet-spot chip for 5-boxing WoW. Good choice.
I think a cheap-but-high-quality P35 motherboard is the right way to go, but I can't comment about that particular board. (I think Gigabyte's high-quality line with solid state capacitors is very good, but I don't know anything about the Asus board you picked out.)
The memory may be faster than you need.
You didn't include a big hard drive. The Western Digital AAKS series are excellent, either the 640 or 750 GB models.
I love Lian Li cases and that one's gorgeous. However it appears from the photos that in order to get into the case, air has to go through a bunch of little slots and that the front fan is partially obstructed by your hard drives. Doesn't sound like great air flow. With your system this could be bad because the HD4850 and HD4870 [edit: oops, only the 4850] exhaust their heat into the case, so they requre good air flow. One of the customer reviews on Newegg (I only read a few of them, you might want to read them all) says the case overheated with two video cards in SLI. You'll have only one card but at best you're not going to have much margin. I would consider getting a different case with better air flow.
The power supply is a poor choice imho. It's not top-quality and it's bigger than you need. I would get a 550 volt [edit: typo, I meant watt] Seasonic or Corsair.
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