I have absolutely no qualms about purchasing an experience boost, because it means I don't have to buy yet another account in order to level my characters more quickly.
Free to play could be on the horizon. Doesnt blizzard make more money off services than actual subscriptions? I think I read that somewhere.
If they keep losing subs they will have to change drastically, I could see ftp as a way to increase revenue and get back some of those players who quit. Ghostcrawler said that the reasoning that most players give for quitting is that wow is to expensive.
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