Graphics i give an 8.5 out of 10. With them all on high and 16x i think it looks pretty amazing. not even close to wows crappy 4th grade quality

Gameplay - Very immersive if you take the time to watch cutscenes and listen to narratives. If you just click through them i can see someone getting annoyed if they dont like lore.

Flashpoints - Only done a couple but the ones i have are pretty easy straight forward and fun.

Companions - think of Diablo Lords of destruction type companions. Give them better weapons and armor. Be a tank with a healer companion and solo for days. Its very fun and very rewarding getting to know the companions. Their affection with you is dependant on the choices you make.

All in all.. i cancelled my wow accounts to play. I'm having fun just being new in a new environment... i embrace the Noob.