I just bought it today and 2 hrs after starting the install process, I still can't play. Some things to keep in mind if you buy it (PC version):

1. The activation code is printed with an OLD dot matrix printer. It seems prone to errors. My code had two errors in it. don't be surprised if your code is invalid.
2. SOE tech/account support for PC has no phone-in support on the weekends, or at night (pacific).
3. Live chat support is available, but even though you are number 10 in the queue it will take an hour for a person to help you.
4. You will need to download about 3 gigs of extra data after your code is verified.

I had high expectations for this game, but the install process has been so ridiculous, the game really needs to blow me away if they want my sub after the first month.

More impressions to come once I get in....