Well I have been playing rift the last few evenings and I am on the fence about this game. It brings back memories of Guild Wars and then mixed in with Aion.
I LOVED Guild Wars until I hit the level 20 level cap and Aion was too much of a grind to level plus end game was too pvp IMHO.
I am really hoping Rift can shine at level cap but that is where no one really knows if the game will shine or fall into the mists of Aion and Guild Wars.
So far I have tried every "latest and greatest" MMO over the last few years but it is always an issue to drop Wow due to all the time invested.
My wife has been very bored with Wow and tried Rift and she also found it very boring too. Maybe Rift is too much like WoW?