WOW will go free to play without a doubt. It isn't going to happen today or this year- maybe not even next year but it will happen.

When they sold that Celestial Steed they were like WOAH WTF we just pulled in an entire months worth of profits from selling 1 digital item. An item with no manufacturing costs, packaging, anything.

Then real ID fiasco- just another sign of going FTP- the entire design just think about it and how other games are doing similar things with Farcebook.

Anyway they'll release Cataclysm and what I think is their attempt at repackaging WOW. Future expansions will just be DLC in smaller installments than a full blown expansion. FTP is the future of MMO's a sad but true fact.

Not that I want to pay sub. I'd rather pay a sub than have to buy my way into top tier content and such... Or the many other bad things that usually go along with FTP.