Forced to Battle.net: My thoughts (long read)

[Iceorbz]

Why wouldnt you need an authenticator? WoW is the most popular game of all time, it's clearly a perfect target for exploitation and hacking. If you want something where you don't need account security, go to a much less popular game.

WoW has real value, the gold, the characters the accounts. Anything of "real" value runs the risk of becoming a real target.

[RobinGBrown]

I'm more worried that I'll be bombarded with adverts and commercials 'targeted' at me.

When I pay for something I'd like the option to have a quiet advert free experience with it.