Well, I don't know if I come late for your article, but here it goes...
Most people think that multiboxers are losers with no life. In my case since I'm multiboxing it's exactly the opposite.
I have a company and usually I'm a very busy person, being the boss isn't easy. Add family, travels, work, etc... and there is practically no time for playing games.
WoW is a very time consuming game, after all this is what Blizzard wants you to do, spend time in the game and pay the monthly subscription. Having to wait for a group and handle guild dramma is just a waste of time from my point of view.
When I want to play I just start my 5 accounts and do what I want to do in the game. The most important thing is that I can logout in the middle of instance run without having to worry about other players asking me to stay online. There is no more "Honey, just another boss"... now it's more like "Where do you want to go for dinner?"
When you are a single player (not multiboxing) and you are not in a raiding or fun making guild then you will spend about 20 - 50% of your play time in WoW searching for suitable group, fighting over loot ("OMG hunter weapon!!!!"), or wasting your time in some other way.
Since I started multiboxing the raid time is not when the guild leader says... It's when I say it's time to raid, regardless the hour it is. No one leaves the group until I say they can leave. No one steals my loot nor there is discussion about who should take the loot or not take it.
In my case, time is the most important factor. The 5 accounts subscription pays by itself. My family is more happy, I am more happy and there is no more "Oh, I have to choice between raiding at 7 PM or having some fun and beers with my friends tonight". Now I can do both things because I can raid at 10 AM if I want to... or not raid at all because no one will boot me from the guild due to lack of raid attendance or bad gear
From a businessman point of view multiboxing is like running a small company. My main is the boss and the rest of the group (slave toons) are just hired workers that help the boss to have fun and profit and not waste his time doing trivial stuff (like healing, DPS, tanking or whatever else).
I could hire 4 guys to play with me and be always online when I am, but paying only 4 more accounts is cheaper and more fun.
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