Not bad at all.

And less than $100 more than a GTX280 for almost twice the GPU memory. Some seem to be saying it isn't worth the money, but dropping $400 for a GTX280 or $500 for a GTX295? A 20% increase in price doesn't sound bad.

I guess the real price point you might want to look at (for high-end Nvidia cards anyway) might be the GTX260, which is more like $250. Since the 260 is a nice card, I can definitely see an argument against spending double to get the GTX295. But it IS the "fastest gaming card in the world" - at least for a few weeks.