You should research quests as your army levels up, it's the best way to get the gear you will need for the instance runs. Running instances with little or no gear will be painful. Aside from the bonus exp for completing a quest, lots of them also give you a piece of gear as a reward. It beats scouring the AH or hoping for random drops, and for large groups of the same class, it helps you to more easily track their progress (since they will generally be geared out the same way).
If your shaman are level 20 or higher, make sure to complete the quest for their water totem. Your instance groups would then have 4 x Healing Stream Totem which would provide very nice periodic healing for the group. Don't bother trying to AE mobs down, at least at those levels. Drop healing stream x 4, stoneclaw x 4 and searing totem x 4, have the paladin grab a group and consecrate, and have the shaman knock each mob down in turn with lightning bolt. Cast a heal as necessary. Rinse and repeat. It will be boring but that formula will take you through a lot of instance runs as you level up.
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