I am actually using 2 browsers now. I am using Chrome for a few websites that I use all day like Gmail, Google Calendar, Todoist, etc. These are websites with no ads (except Gmail) and are very secure/trusted. I am browsing the rest of the net with Firefox + No Script.

If you want to use Chrome without seeing all the ads, use a proxy like Privoxy (freeware). Many of them have ad filter lists.

I am enjoying the simplicity of Chrome and look forward to its improvements. Hopefully it stays simple, yet powerful.