If you currently own or buy a Razer Naga 2014 you just enter your Razer ID and get free Rift loot.

$5 in credits
Razer Cape for your toon
Starter mount
New weapon color scheme
exclusive Razer pet
exclusive minion card for that pet
And if you don't own a Naga or plan to buy one, you can still download their software and get just the Cape and Starter mount.

Limited to the first 10,000 so I think we should have time.

http://www.razerzone.com/razer-rift-redemption-2014